112: Creating a Brand That Lives And Leaves A Legacy - with Sashka Hanna-Rappl

Summary: One of the most important strategies in business development is doing a great job branding your company. And, since we’re spending this entire month talking all things business development, I couldn’t think of a better way to start off than by speaking with a branding expert like our guest this week. Sashka Hanna-Rappl is also a leadership coach, business strategist, author, and speaker who helps visionaries go from unknown underdog to brand leader using creativity, humor, imagination, and wisdom.