CYLS 119: CEO Talks - The ABC's of Entrepreneurship with Eric Fondren and Todd Wahnish
Summary: About the Guests: Eric Fondren is the CEO of Itell.io, a company that provides a digital advertising platform for ATM owners to digitally advertise to their customers. Todd Wahnish is the Founder of Clever Era. Clever Era helps bootstrapped Entrepreneurs build businesses...even if you have no idea, no capital, and no technical ability. He is also an award winning artist, animator, and product designer with a portfolio that includes Marvel Entertainment, Cartoon Network, and artist Jeff Koons. Episode Summary In this episode Todd, Kevin and Eric discuss the ups and downs of presales for Eric’s business, CEO experience truth’s about failing and re-starting up a business. Strategies to figuring out where your client is now and where they want to go. They also cover strategies to deciphering between good and unimportant advice. Insight from this episode: ABC = Always be conversing Strategies to narrowing down your end user vs. customer Secrets to avoid the top two reasons startups fail The ups and downs of pre- sales for Eric’s business, CEO experience truth’s about failing and re-starting up Strategies to figuring out where your client is now and where they want to go. strategies to deciphering between good and unimportant advice. Strategies to presale your product before launch Methods to deciphering between an opinion vs. sound advice Quotes from the show: “Start with a date to start, a day to complete and a go to Idea to plan to product” - Eric Fondren episode #119 “Your business always gets better if you expose it to the world around you” - Eric Fondren episode #119 “For anyone looking to start off or bootstrap their business, the conversation is the first thing you need to master because that’s how you invent word of mouth” - Todd Wahnish episode #119 “Whether its advice or not its still an opinion. Its whether or not its informed and contextual and relevant” - Eric Fondren episode #119 “What I learned very quickly was to trust and verify” - Todd Wahnish episode #119 “A lot of times there can be truth in the advice but its up to you to know who you are and what you don’t want to be” - Todd Wahnish episode #119 “If you are worried about someone stealing your idea, then you don’t have a strong enough idea…and your not doing enough competitive research” - Eric Fondren episode #119 “Ideas are not businesses, ideas are thoughts that don’t have any physical form” - Todd Wahnish episode #119 “The money valuates the building of the product” - Todd Wahnish episode #119 “The ups are never as good as they feel and the downs are never as bad as they feel” - Eric Fondren episode #119 “Stay strong, make moves, work hard, take breaks” - Todd Wahnish episode #119 Stay Connected: Create Your Life Series: https://www.facebook.com/cylseries/ https://www.instagram.com/cylseries/ Kevin: www.kevinybrown.com www.instagram.com/kevinybrown www.twitter.com/kevinybrown www.facebook.com/kevbrown001 Eric: http://www.itell.io/ https://twitter.com/ericnfondren https://www.linkedin.com/in/ericnfondren Todd: www.cleverera.com https://www.instagram.com/wahnish https://twitter.com/wahnish https://www.facebook.com/todd.wahnish Subscribe to our podcast + download each episode on itunes, google play, stitcher and www.createyourlifeseries.com/podcast
