15. The CUTS story with Steven Borrelli




Cha-Ching! - An eCommerce Podcast show

Summary: In this episode of Cha-Ching, Steven Borrelli from Cuts Clothing joins the show to talk about his mens clothing company. We cover some interesting topics including: Discovering a need and a market for high quality mens shirts and creating a one of a kind product. Overcoming the many barriers to entry in the online clothing industry. Customer acquisition strategies using instagram and facebook.