Summary: How do you go from just creating content to creating content that drives impact? Jessica Carson was wrestling with that very question -- she was a frequent blogger, had robust relationships in the community and was active in the speaking circuit. But she hadn't had that breakthrough... her inflection point. Many of us struggle to find out how to stand out in a world where more and more people are contributing to the dialogue. The secret may be right in front of us: showcasing our depth. In researching some of the most successful 20-somethings, we found that over 80% of them created something taht enabled them to highlight their depth -- typically something that took them 6-12 months to complete. On this episode we'll talk to Jessica about her 'inflection' moment when she created and released her "Disruptors Series", an 8-part article series that pulled together some of the core research and insights she'd been thinking, speaking and blogging about for the past several years. It was in that moment to step back, invest in something more substantive that would showcase her depth that things began to really explode. Jessica is the founder of Wired This Way, a community of innovators focused on finding balance, resilience, and alignment as an entrepreneurial spirit and has a forthcoming book detailing her insights on the psychology of creators.
