Summary: Sterling White is an investor and business owner on a mission to make the world a better place through principled and efficient real estate investment.<br> Before transitioning to multi-family, Sterling had been involved with the purchasing and selling of 100+ single-family properties. Today his focus is on purchasing income producing multi-family properties while scaling his 300+ unit portfolio across the nation through the company he Co-Founded, Holdfolio.<br> <br> The success of Holdfolio's technology gave birth to SyndicationPro, a fast growing all in one software solution empowering investors to efficiently and easily raise capital online.<br> <br> Key Points<br> No capital, no experience - what to do<br> Find and buying your first multifamily property<br> Building your team for a successful syndication<br> Leveraging your partner's experience using "The Power of We" <br> Off market strategies - cold calling, personal visits, follow ups, etc. <br> <br> Lightning Questions<br> What was your biggest hurdle getting started in real estate investing, and how did you overcome it?<br> Fear of failure. By taking on a huge challenge of completinga Guiness Wolr Record for the world's fasted fireman carry for 1 mile. By acknowledging defeat, Sterling realized that at the end of failure, <br> Do you have a personal habit that contributes to your success?<br> Training in sales every day - reading books and Grant Cardone's Cardone University. <br> Do you have an online resource that you find valuable?<br> Cardone University<br> What book would you recommend to the listeners and why?<br> Cashflow Quadrant by Robert Kiyosaki<br> Lead the Field by Earl Nightingale<br> Discipline Equals Freedom by Jocko Willink and Leif Babin<br> If you were to give advice to your 20 year old self to get started in real estate investing, what would it be?<br> Find a mentor to work with, and work for them for free. <br> Resources<br> Visit Audible for a free trail and free audio book download!<br> <br> Holdfolio<br> <br> SyndicationPro<br> <br> Sterling White's BiggerPockets profile
