Summary: Let’s face it - most people can’t build custom homes just like most people can’t afford a Lamborghini. It’s just not a financial reality for so many of us. But that doesn’t mean that we don’t want a car that doesn’t work well and it doesn’t mean we don’t want a high quality home to live in. It sure as hell doesn’t mean we don’t want a healthy environment for ourselves and our families. So what are the economic drivers of a healthy, high quality, affordable home? Join Kristof as he interviews Ben Broughton about the trends in construction economics, job site processes, market dynamics, and the ins-and-outs of quality.
