Successful Mistakes with Matthew Turner Ep 48




The Social Strategy Podcast: Online Business | Social Media Strategy | Networking | Vernon Ross show

Summary: <a href="http://vernonross.com/48"></a><br> <br> Discovering, Creating and Sharing is one of the best ways to communicate the story of your brand.<br> Wouldn't you agree?<br> For this episode I really wanted to connect you with a master storyteller.  Someone that knows how to not just tell a good business story or talk about a brand but a storyteller that could hold your interesting with any subject.<br> I had the pleasure of connecting with master Matthew Turner he's is a brand storyteller,podcast host, entertainer, and published author of fiction and non-fiction book.  We discuss his current project The Successful Mistake.<br> Here are the highlights of my conversation with Matthew:<br> <br> * What inspired him to come up The Successful Mistake and how the entire process started.<br> * Why Matthew took the plunge in leaving his corporate job, about his ‘wandering in the wilderness’ phase, and how he found his way.<br> * The origin of Turndog and his vision of the Turndog empire,<br> * Skills and the mindset of being a good storyteller and why it can sometimes be hard for brands to tell their stories,<br> * The challenges that Matthew has gone through in getting a story together such as his version of the writer’s block.<br> * The different methods in publishing including and his personal preference, self-publishing, and the new ‘hybrid’ publishing concept of crowdfunding.<br> <br> Quotes and tweetables in this episode:<br> <br> * You need to give people enough opportunity to make mistakes otherwise you run the risk of never allowing them to fulfil their potential.<br> * Sell it even before you even make it.<br> * Intention plus storytelling will send you down a good path.<br> <br> Matthew is a believer that stories are the catalyst to 21st century success and that through his innovative take on Brand Development<br>  <br> Links Mentioned in the Episode:<br> Check out Matthew's Publisher – h<a style="color: #0000ff;" href="https://publishizer.com/the-successful-mistake/">ttps://publishizer.com/the-successful-mistake/</a><br> Matthew's Post on Copy Blogger – <a style="color: #0000ff;" title="How to Crowd-Publish Your Content Without Asking for Money" href="http://www.copyblogger.com/crowd-publish-content/">http://www.copyblogger.com/crowd-publish-content/</a><br> To Connect with Matthew Online:<br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> Featured Sponsor<br> <a href="http://lynda.com/ross" target="_blank"></a><br> You can’t steal second base when your foot is still on the first is such a true quote.  If you're not learning then you're still on first base.  What will you do to win the game?<br> <a title="10 Day Free Trial for Lynda.com" href="http://lynda.com/ross" target="_blank">Lynda.com</a> is the place where you can start to change that and round the bases of growth with usable business knowledge that can have a direct impact on your career.  Starting today with a <a style="color: #0000ff; text-decoration: underline;" title="Lynda.com Free 10 Day Trial" href="http://lynda.com/ross"> free 10-day trial</a>. Just go out to<a style="color: #0000ff;" title="10 Day Free Trial to Lynda.com" href="http://lynda.com/ross" target="_blank"> lynda.com/ross</a> to get started today.<br> Lynda it's used by millions of people around the world with over 3,000 courses on topics like web development, photography, visual design business courses and more.<br>  <br> <a href="http://vernonross.com/itunes"></a><br>  <br>  <br> If you enjoyed this episode of the Social Strategy podcast, please <a href="https://itunes.apple.com/us/podcast/social-strategy-podcast-online/id718659079?mt=2" target="_blank">head over to iTunes, leave a rating, write a review and subscribe.</a> And <a href="http://vernonross."></a>