Summary: Whether you're explaining a process, product or service, explanations are supposed to make things clear. But they often fail.<br> <br> Learn how to create effective explanations from Lee Lefever, co-creator of the excellent Common Craft videos. Lee, who is also the author of The Art of Explanation, shares the knowledge he's gained from years of making short explanatory videos.<br> <br> Learn about the process they use to create Common Craft videos and how you can get access to the assets they use. At the end, Lee makes a surprising announcement!<br> <br> <a href="https://itunes.apple.com/us/podcast/the-elearning-coach-podcast/id592110281" target="_blank" rel="noopener">Subscribe in iTunes</a><br> <br> <a href="http://theelearningcoach.com/recs/art-of-explanation.html"></a>WE DISCUSS:<br> <br> * Goal of explanations<br> * Self-explanation effect<br> * What makes explanations fail<br> * How to make better explanations<br> * Finding the right level for your audience<br> * Using novelty in explanations<br> * Overcoming the curse of knowledge<br> * Getting agreement with your audience<br> * When to use and not use stories in explanations<br> * Storyboard and video process Common Craft uses<br> * How long people watch videos in "lean forward" mode<br> * How to get Common Craft assets<br> <br> TIME: 31 minutes<br> <br> TRANSCRIPT: Download the [Download not found].<br> <br> RESOURCES:<br> <br> * <a href="http://www.commoncraft.com/" target="_blank" rel="noopener">Common Craft Videos</a><br> * <a href="http://theelearningcoach.com/recs/art-of-explanation.html" target="_blank" rel="noopener">The Art of Explanation</a><br> * <a href="http://goanimate.com/" target="_blank" rel="noopener">Go Animate</a><br> * <a href="http://www.youtube.com/watch?v=QjYRVZkB1_E" target="_blank" rel="noopener">Jam Handy Differential Gear Video (1937)</a><br> <br> <br> <br> <br> Get The eLearning Coach delivered to your Inbox every few weeks, with articles, tips, freebies and resources.<br>
