What is "Brand Equity" in Music? (Part 2)




The Six Minute Music Business Podcast show

Summary: Bernt Ullmann, one of the world's top branding experts, discusses the concept of brand equity and how it can help aspiring music artists. Part 2 of 2. . You can learn more about Bernt by visiting www.BerntUllmann.com. . Get a FREE copy of “The $150,000 Music Degree” and a copy of our 2018 Artist Services Catalog by visiting www.GiftFromWade.com.