How Bitsy's is Building a Movement Through Brand Storytelling, with Bitsy's Co-Founder Maggie Patton




Brand Builder show

Summary: This week we have Maggie Patton, the co-founder of Bitsy's, to tell us about the evolution of their brand - and how they're building a movement by focusing on the small things. We caught up with Maggie on the tail end of the Bitsy’s positivity tour. In this interview, Maggie goes to some unexpected places (the living room of an unofficial cookie museum in Philadelphia) and draws inspiration from some unexpected sources (Pat Benatar).