Summary: Today we're beginning a new podcast series called The Big Idea, in which we'll cover the core concepts from each of Todd Henry's first four books. This episode is devoted to the first book, <a href="https://amzn.to/2IC86ed">The Accidental Creative</a>.<br> <br> Key ideas from this episode:<br> <br> * The goal for create on demand professionals should be to be prolific, brilliant, and healthy in life and in work.<br> * If you don't get the healthy piece right, you will eventually lose the prolific and brilliant piece as well.<br> * You need to be mindful of the assassins - dissonance, fear, expectation escalation - and build practices to help you avoid them.<br> * There are five key areas of creative rhythm - Focus, Relationships, Energy, Stimuli, Hours - that will help you sustain brilliant work over time.<br> * You should build checkpoints into your life to help you re-evaluate and adapt your rhythms as necessary from season to season.<br> <br> Additional resources:<br> <br> * You can listen to DJ Z-Trip's<a href="https://soundcloud.com/z-trip/adaptive-rhythms-z-trip-remix"> re-mix of Adaptive Rhythms</a> for an overview of the concept.<br> * How dissonace <a href="https://www.accidentalcreative.com/podcasts/ac/how-dissonance-steals-your-creative-edge/">steals your creative edge</a>.<br> * How expectation escalation <a href="https://www.accidentalcreative.com/podcasts/ac/how-expectation-escalation-keeps-you-in-your-comfort-zone/">keeps you in your comfort zone</a>.<br> * Get your copy of <a href="https://amzn.to/2OwwWBF">The Accidental Creative</a>.<br> <br> ===<br> <br> Today’s episode is sponsored by <a href="http://gusto.com/creative">Gusto</a>. Get three months free when you run your first payroll. Visit <a href="http://gusto.com/creative">Gusto.com/creative</a>.<br> <br> Music for the AC podcast is by <a href="https://itunes.apple.com/us/artist/joshua-seurkamp/id19304415">Joshua Seurkamp</a>. End remix is by <a href="http://djztrip.com/">DJ Z-Trip</a>.
