Summary: Kenneth Castiel is the author of <a href="https://www.amazon.com/Hero-Villain-Within-Extraordinary-Abundance-ebook/dp/B07H1Z9T2W/ref=sr_1_1?ie=UTF8&qid=1537166207&sr=8-1&keywords=hero+and+villain+within" target="_blank" rel="noopener">The Hero and the Villain Within</a>. He is a businessman, based in Gibraltar, who began his career selling books door to door. He then went on to found a multimillion dollar financial services corporation that held 50% of Gibraltar’s citizens as their customers.<br> In this episode, you’ll learn:<br> <br> * How to connect with your subconscious<br> * How to discover your big ‘Why’<br> * Simple exercises that will help you live a fuller, happier life.<br> <br> <br> <a href="https://www.amazon.com/Hero-Villain-Within-Extraordinary-Abundance-ebook/dp/B07H1Z9T2W/ref=sr_1_1?ie=UTF8&qid=1537166207&sr=8-1&keywords=hero+and+villain+within" target="_blank" rel="noopener noreferrer"></a>Look for Kenneth’s new book <a href="https://www.amazon.com/Hero-Villain-Within-Extraordinary-Abundance-ebook/dp/B07H1Z9T2W/ref=sr_1_1?ie=UTF8&qid=1537166207&sr=8-1&keywords=hero+and+villain+within" target="_blank" rel="noopener noreferrer">The Hero and the Villain Within</a> on Amazon.<br> <br> <br> Charlie Hoehn: If you had to pick a meal or a drink to couple with your book, what would you pick?<br> Kenneth Castiel: I would pick split pea soup, pepper tender tuna steak with fresh vegetables and for dessert, apple crumble with warm custard.<br> <br> Charlie Hoehn: What would you say is the big idea in the book?<br> Kenneth Castiel: First of all, to expose social conditioning. It’s really, “Are you ready to wake up?” Are you really ready to realize that there’s what I call the hypnosis of social conditioning?<br> <br> You’re living a life that is invented.<br> <br> You put two people at the top of the building and they jump off, and one is a saint and one is not a saint. They’re both going to end up with the same fate: they’re going to die. That’s a universal truth, gravity. But everything that we do, everything that we do that we don’t even realize comes from social conditioning.<br> It’s almost like a hypnosis. We think that we have to do things in a particular way.<br> My book explains this with stories and situations to make you realize and to capture the hypnosis of social conditioning in your life.<br> The Things We’ve Always Done<br> Charlie Hoehn: What’s your favorite story or example from your book?<br> Kenneth Castiel: There was a girl called Jane, and she used to watch her mother, every Sunday, prepare the roast. The mother used to cut off both ends of the roast, put that extra meat in the fridge, and put a much smaller piece of meat in the oven.<br> She used to ask her mother, “Why do you cut off the end pieces? Why don’t you put in the whole piece of meat in the oven?”<br> <br> Her mother used to say, “Well I don’t know, that’s how your grandmother taught me.”<br> <br> Christmas came along, and grandmother was with them, and Jane asked her grandmother, “Why did you teach my mother to do it that way, why not keep the whole thing?”<br> Her grandmother said, “I didn’t teach your mother to do that, when your mother was growing up, we didn’t have lots of money. We had a tiny oven, and the piece of meat didn’t fit in the oven. So I used to cut off the bits at the end and put them in the fridge so that it would fit in the oven.”<br> The mother thought that this was the correct way to prepare Sunday roast. But there’s no reason she shouldn’t put the whole roast in the oven.<br> We just do things.<br> People live by the way the guy looks that is driving the car in the advert or the way the girl looks that is going into a store to buy some clothes.<br> <br> A lot of the time, people are unhappy because they’re unhappy with the mirror that they’re using to look at themselves.<br> <br>
