Summary: You may not realize it, but you were given a gift that you need to be sharing with the world. The experiences you’ve accumulated throughout your life can turn into a potential business. You have knowledge that other people need, and they’re willing to pay for it. That’s what this episode is all about.<br> Travis Rosser, author of You Inc., is the cofounder of Kajabi, which is an online knowledge platform that’s helped more than 10,000 people launch their own small businesses. To this day, these knowledge entrepreneurs have generated more than $600 million dollars in sales. Knowledge capital is a new reality that offers amazing opportunities for success, and in this episode, Travis brings together all of the insights and lessons and strategies that can help launch you into an exciting opportunity of turning what you know into a business.<br> If you’re tired of working in a traditional job or a business environment and you want to become your own boss, by the end of this episode, you’ll know what’s inside your brain that’s a special gift and your best business asset, and how you can share that gift to not only change your life but the lives of everyone that you reach.<br> <br> <br> <a href="https://www.amazon.com/You-Inc-Finding-Business-Within-ebook/dp/B07G7DGBPW/" target="_blank" rel="noopener noreferrer"></a>Get Travis Rosser’s new book <a href="https://www.amazon.com/You-Inc-Finding-Business-Within-ebook/dp/B07G7DGBPW/" target="_blank" rel="noopener noreferrer">You, Inc.</a> on Amazon.<br> Find out more at <a href="travisrosser.com" target="_blank" rel="noopener noreferrer">TravisRosser.com</a>.<br> <br> <br> Travis Rosser: As a kid, I actually stuttered my entire childhood until I was eighteen. I think the first story I would start with was being in that situation where I couldn’t talk. I wanted to talk, I didn’t know how, or if ever, I was going to stop stuttering.<br> So, during that childhood, I became very internal. I just thought a lot.<br> I was very creative—I was always outside on our farm with my dog and just thinking and inventing.<br> As I look back on that now, that was very formative of how I work, how I believe, how I think. It’s like I’m stuck in a situation and I know it’s never going to change. I remember back then, I was just quiet, I just waited. It was like I was waiting for god or the universe to be like, “Here’s what you should do, Travis, here’s what you should do.”<br> In the book, I talk about that a lot.<br> I talk about times in my life, times at customer’s lives where they weren’t sure what to do or they have this thing, they have this feeling, and they didn’t know how they were going to get there.<br> <br> Sometimes the best thing you can do is just be still and know that it’s going to work out.<br> <br> Know that you’re going to overcome this, and know that you’re going to finish this, because that’s the one thing that you have control over—how you feel about whatever situation.<br> Back then, I didn’t know that. That’s the crazy thing.<br> Whenever I’m stuck and I know something’s hard and difficult but I know I have to do it, I know that eventually I will get through it. I just always have, even if I completely fail.<br> That’s what this book is about, is looking at all parts of your life. The good, the bad, your talents, your passions. Really it’s like, what if things happen to you for a reason? They happen to you on purpose, and then you realize that actually gives your life purpose when you accept that.<br> <br> Knowledge Capital<br> Charlie Hoehn: You say that you are the hero of your story, but even before that, you talk about the story of knowledge capital. Break this down for me.<br> Travis Rosser: It’s important for the people reading this book to start thinking about their story and realizing: What have I been through? What have I overcome? What am I really good at? What do I love?<br>
