Summary: Jess Jacobsen is a social media strategist from Huntington Beach, CA who helps businesses big and small build an authentic social media strategy. Jess interviewed me for her Small Business Social Media Summit and we've been friends ever since. Jess totally called me out during this episode! I mentioned not having a large following and this is what she had to say: "You have 2,400 Instagram followers. That's a lot! That's 2,400 people you could impact.
