46. Written Communications GURU Paul Jones on Getting Cut Through and Building Trust Through Your Writing

Summary: In this episode we talk about the vital skill of written communications. Leaders spend from 2 to 6 hours per day writing and yet very few have had any formal training in writing skills outside of university. Most top executives receive 100 - 300 emails per day so if you want your message to get through you'd better have a system and a method for getting cut through.