How to Monetize Your Expertise and Thrive




Duct Tape Marketing show

Summary: <a href="http://traffic.libsyn.com/ducttape/John_Jantsch_Interviews_Dorie_Clark.mp3">Marketing Podcast with Dorie Clark</a><br><br> <a href="https://www.ducttapemarketing.com/transcript-of-monetize-expertise-thrive/">Podcast Transcript</a><br> <br> My guest for this week’s episode of the Duct Tape Marketing Podcast is Dorie Clark. She is a marketing and strategy consultant as well as a frequent contributor to Harvard Business Review, Entrepreneur, and Forbes. She and I discuss her new book, <a href="https://www.amazon.com/Entrepreneurial-You-Monetize-Expertise-Multiple/dp/1633692272">Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive.</a><br> Clark is an adjunct professor at Duke University’s Fuqua School of Business and the author of many books, including <a href="https://dorieclark.com/reinventingyou/">Reinventing You </a>and <a href="https://dorieclark.com/stand-out/">Stand Out</a>, which was named the #1 Leadership Book of 2015 by Inc. magazine. A former presidential campaign spokeswoman, the New York Times described her as an “expert at self-reinvention and helping others make changes in their lives.” Clark consults and speaks for clients including Google, Microsoft, and the World Bank.<br> Questions I ask Dorie Clark:<br> <br> * What new idea are you presenting in your new book?<br> * Where do people get hung up when asking somebody to pay for their expertise?<br> * What are your thoughts on portfolio careers?<br> <br> What you’ll learn if you give a listen:<br> <br> * Why people need to shift their mindset on entrepreneurship<br> * How to know what types of additional income streams might be right for you and your business<br> * Why consistency is key to becoming a successful entrepreneur<br> <br> Key takeaways from the episode and more about Dorie Clark:<br> <br> * Learn more about <a href="https://dorieclark.com/">Dorie Clark</a>.<br> * Access the <a href="http://dorieclark.com/entrepreneur">Entrepreneurial You Self-Assesment</a>.<br> * Follow on <a href="https://twitter.com/dorieclark">Twitter</a>.<br> * Connect on <a href="https://www.linkedin.com/in/doriec/">LinkedIn</a>.<br> * Email <a href="mailto:dorie@dorieclark.com">dorie@dorieclark.com</a>.<br> <br> Like this show? Click on over and <a href="https://itunes.apple.com/us/podcast/duct-tape-marketing/id78797836?mt=2" target="_blank" rel="noopener noreferrer">give us a review on </a>iTunes, please!<br>