Summary: <a href="http://traffic.libsyn.com/ducttape/John_Jantsch_Interviews_Justin_Sturges.mp3">Marketing Podcast with Justin Sturges</a><br><br> <a href="https://www.ducttapemarketing.com/transcript-of-local-seo-lead-generation/">Podcast Transcript</a><br> <br> SEO tools and strategies are constantly changing. All the while, it’s never been more important that you get found online when people go out there searching – particularly if you’re a local business.<br> Your website is the foundation for how you get ranked and found locally. It’s important to have a well put together website with unique content that is tailored specifically to the search results you want to show up in.<br> It is very difficult to rank for your most desired keyword phrases without great content.<br> My guest for this week’s episode of the Duct Tape Marketing Podcast is Justin Sturges. He is a local SEO, website building & lead generation expert, Duct Tape Marketing Certified Consultant, and co-author of the <a href="http://bookawards.smallbiztrends.com/marketing-2016/small-business-owners-guide-to-local-lead-generation-proven-strategies-tips-to-grow-your-business/">award-winning</a> book <a href="http://www.amazon.com/gp/product/1514280574/ref=as_li_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=1514280574&linkCode=as2&tag=httpblogtakea-20&linkId=4W6PIYFSF7H6Z22B">The Small Business Owner’s Guide to Local Lead Generation</a>. We discuss SEO, website design and the keys to getting your business to rank.<br> Being immersed daily in SEO, Sturges knows what works (and doesn’t work) to help small businesses rank locally.<br> Questions I ask Justin:<br> <br> * What are common SEO mistakes that businesses often make?<br> * What role do reviews play in your ranking factor?<br> * What are some good resources for local SEO?<br> <br> What you’ll learn if you give a listen:<br> <br> * The driving factors in organic placement<br> * Key aggregators often missed in citations<br> * How using the right extensions can increase your click-throughs<br> <br> Key takeaways from the episode and more about Justin Sturges:<br> <br> * To learn more about Justin Sturges, <a href="http://www.systemadik.com/">visit his website here</a>.<br> * <a href="http://www.amazon.com/gp/product/1514280574/ref=as_li_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=1514280574&linkCode=as2&tag=httpblogtakea-20&linkId=4W6PIYFSF7H6Z22B">Click here to find out more about Justin’s book The Small Business Owner’s Guide to Local Lead Generation</a>.<br> * Connect on <a href="https://www.linkedin.com/in/justinsturges/">LinkedIn</a>.<br> <br> Interested in joining Justin as a Duct Tape Marketing Certified Consultant? <a href="http://ducttapemarketingconsultant.com/">Find out more about the Duct Tape Marketing Consultant Network and attend a Discovery Call here</a>.<br>
