EAP 27: Claiming Your Story, Curating Your Persona, and Crafting the Perfect Pitch




Early Accountability show

Summary: Ebonee Monique Thompson, owner and founder of The Persona Agency, joins us on this episode of the Early Accountability Podcast. Ebonee is a published author and social media and content expert who began consulting in response to the number of requests she received after the publication of her second book. She got her start by winning the Elevator Pitch contest through Black Enterprise with her idea for Momma I Want To Write, a ghostwriting company that would help people without the time or talent to write their own stories. Momma I Want To Write evolved into The Persona Agency when Ebonee saw the need for content writing and strategy and social media management in addition to ghostwriting, and The Persona Agency now exists to help businesses tell their stories. Ebonee’s advice to those who want to start writing is: • Write something every single day • Grow comfortable with being authentic and transparent • Don’t be discouraged by your areas of weakness – find someone who can do those things for you Ebonee’s advice for storytelling on social media: • Use whatever method makes you feel the most authentic • Talk about your struggles • Video is a great way to tell your story Topics Covered on This Episode: • How to create your brand • Authentic storytelling • Advice for beginning writers • Services of The Persona Agency