Summary: After developing a scalp disorder that caused her to lose much of her hair, CJ Walker identified a market opportunity. So she developed her own homemade hair care products and marketed them to the black community. This would become an important business principle for her – necessity is the mother of invention. Sponsors! Pitney Bowes - For a free 60 day trial of a Pitney Bowes C200 go to PB.com/WOMEN Wunder - If you’re interested in helping businesses go solar while earning up to 7.5% annually, go to WunderCapital.com/WOMEN Gossip - Listen to episodes one and two of GOSSIP now on Apple Podcasts, Stitcher, or wherever you get your shows.
