Summary: Can you turn a commodity into a brand? How do you make something old new again? Karma Nuts is doing exactly that. Founder and CEO Ganesh Nair has brought innovation and brand building to the common cashew. Ganesh joined us this week to help us understand the ins and outs of this challenge, as well as talk to us about competitive moats, optimism, and why how much feedback you need before you can really invest in a brand building exercise like this.
