Summary: My guest today is Helene Merillon, co-founder and CEO of Yooboox, the Spotify of books. It’s a startup that provides a streaming, subscription-based model to read the books and magazines of your choice, anywhere, anytime. Their content is currently mostly in French, but they’ve got plans for global expansion this year-- more on that in the episode. We discuss Helene’s background as a serial entrepreneur, the challenges of competing in the same space alongside Amazon, her passion for innovation, and much more.
