Summary: Branding expert Derek Barton talks low cost club refreshes, over-delivering on your marketing promise, and why plain walls aren’t the inspiration your members are looking for, with Network’s Oliver Kitchingman.
Summary: Branding expert Derek Barton talks low cost club refreshes, over-delivering on your marketing promise, and why plain walls aren’t the inspiration your members are looking for, with Network’s Oliver Kitchingman.