Reaching customers on their own terms




Microsoft Partner Network podcast show

Summary: Welcome to the Digital Transformation: Behind the Curtain Podcast, where we discuss big ideas shaping business. Today, we sit down with Bob Evans, former Oracle CCO, to chat about how customer needs are turning the marketplace upside down and forcing companies to develop new customer-centric digital strategies. To learn more after listening, check out our digital transformation blog at https://blogs.partner.microsoft.com/mpn/stand-disrupting-customer-engagement-model/.