Ep 12: Manoush Zomorodi on Engagement and Audience Interaction




The Masterclass Podcast show

Summary: Masterclass Episode 12: Manoush Zomorodi on Engagement and Audience Interaction The smartphone has changed audience interaction forever, and Manoush Zomorodi’s Note to Self is a trailblazer in audience engagement. She talks through extreme engagement, and how she managed to get listeners not just to call in, but to change their lifestyles. Show notes @manoushz Note to Self https://www.wnycstudios.org/shows/notetoself Bored and Brilliant series https://www.wnyc.org/series/bored-and- brilliant Bored and Brilliant; How Spacing Out Can Unlock Your Most Productive and Creative Self https://www.amazon.com/Bored-Brilliant- Spacing-Productive- Creative/dp/1250124956 Ghosting, Simmering and Icing with Esther Perel https://www.wnycstudios.org/story/esther-perel- online-dating/ I Didn’t See Your Text https://www.wnycstudios.org/story/esther-perel- empathy/ Host details: Louisa Lim has been a journalist for more than two decades. She was a foreigncorrespondent in China for a decade for BBC and NPR. She subsequently wrote a bookcalled The People’s Republic of Amnesia; Tiananmen Revisited, which was named anEconomist Book of the Year and shortlisted for the Orwell Prize. She co-hosts a podcast on China called The Little Red Podcast with Graeme Smith from the Australian National University. She teaches Audio and Video Journalism at the University of Melbourne. @limlouisa Production Team Buffy Gorrilla is an award-winning audio journalist and a recent graduate of the University of Melbourne’s Master of Journalism programme. Buffy has been a producer at the ABC for Radio National and ABC Radio Melbourne and is currently working with RN’s Blueprint for Living. She is also host and producer of an podcast for the University of Melbourne called Starting Somewhere. Ruby Schwartz is a Research Assistant to the Vice-Chancellor of the University of Melbourne. She provides research support for books, essays, op-eds and speeches, and co- produces the Vice-Chancellor’s public policy podcast, The Policy Shop. Ruby has co-hosted a weekly intersectional feminist news and current affairs show on 3CR, produces audio stories for FBI Radio’s All The Best and written articles for the Sydney Morning Herald. She was an editorial assistant at the Saturday Paper and wrote a thesis on gendered cyber harassment.