66 How to Infuse Purpose Into Your Business

Summary: Earth Day is rapidly approaching and, as an environmental activist and non-profit founder, I felt it was important to help you understand how to make your business one that truly matters and connects with your ideal clients and customers on a deeper level. To consumers, why you do what you do is now more important than what you actually do. In this week's episode, we're talking about three simple ways to infuse more meaning and purpose into what you do with your business.