Are You Doing Content Marketing Wrong?




Copyblogger FM: Content Marketing, Copywriting, Freelance Writing, and Social Media Marketing show

Summary: It’s time for the latest round of “Content Marketing doesn’t work any more” stories. Can you tell these make me a little cranky? It’s official — content marketing has moved from the Gartner Hype Cycle “peak of inflated expectations” to the dreaded “trough of disappointment.” Yes, there’s an awful lot of content out there. And... Listen to episode