Summary: In this episode of <em>Making the Brand</em>, Billy interviews Cheryl Kaplan, the founder and President of M. Gemi. M. Gemi is a direct-to-consumer luxury shoe company based in New York and Boston, with an office in Florence. Cheryl discusses the importance of a strong customer relationship, and going the extra mile to differentiate the company's brand identity. <br><hr><p style="color:grey;font-size:0.75em;"> See <a style="color:grey;" target="_blank" rel="noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for privacy and opt-out information.</p>
