How CircleUp is Using Machine Learning to Make CPG as Efficient as Tech, w/ CircleUp Founder Ryan Caldbeck

Summary: The Consumer Packaged Goods space is 3.5 times the size of Tech, but you'd never know it based on how much attention Tech companies receive compared to CPG brands. Part of the reason has to do with efficiency, and the relative ease with which tech startups can access capital - and make splashy headlines as they take on funding or make big exits. Ryan Caldbeck is here to change all of that - with his compnay CircleUp and Helio, their machine learning platform.