Summary: Our guest today is Eva Perris, the former Deputy Chief Marketing Officer at Once Dating. Once is a “slow dating” app, which uses both algorithms as well as dedicated matchmakers to connect users with one hand-picked match each day, highlighting quality over quantity. Once was started by French expats living in London, who have since moved the company back to Paris. In this episode, Eva discusses the “gamification” of dating, why the founders chose to move the company to Paris, what differentiates Once from other dating apps, and much more. Just a little FYI, since we recorded this episode, Eva has left the team at Once to take on another exciting marketing opportunity.
