Holiday Hustle vs. Rest And Community Marketing




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Summary: <p><span style="font-weight: 400;">Today we discuss a really heated topic that popped up on Twitter over the holiday break. A Twitter flame war was started by a post chastising business owners for not working through the holidays. We have some thoughts on the subject and we discuss the changing world social media has ushered in for bootstrapped companies. </span></p> <p><span style="font-weight: 400;">Jordan discusses some growing pains he has been experiencing with the new Carthook team. He shares some lessons he has taken away from the experience and how he is trying to find the company’s footing and optimal path for 2018. He also has some exciting news… Carthook has reached the 100 million dollar threshold!</span></p> <p><span style="font-weight: 400;">Brian is facing a major shift of focus in his company. He will now be putting his energy into the Productize Course. The course will be his flagship product. He even has plans to change his branding. He will change CasJam to Productize and Scale. He is really excited about this change and is looking forward to a new start in 2018.</span></p> <p></p><div class="TT_wrapper"> <div class="TT_text"><a class="TT_tweet_link" href="http://twitter.com/intent/tweet?text=If%20you%20are%20that%20busy%20and%20that%20crazy%2C%20you%E2%80%99re%20not%20prioritizing%20well%20and%20not%20focusing%20on%20the%20right%20things.%20%E2%80%93%20Jordan%20http%3A%2F%2Fbootstrappedweb.com%2Fholiday-hustle-vs-rest-community-marketing%2F" target="_blank">If you are that busy and that crazy, you’re not prioritizing well and not focusing on the right things. – Jordan</a></div> <div class="TT_footer"> <div class="TT_byline">Powered By the <em><a href="http://wordpress.org/plugins/tweet-this/" target="_blank">Tweet This</a></em> Plugin</div> <div class="TT_tweet_link_wrapper"><a class="TT_tweet_link" href="http://twitter.com/intent/tweet?text=If%20you%20are%20that%20busy%20and%20that%20crazy%2C%20you%E2%80%99re%20not%20prioritizing%20well%20and%20not%20focusing%20on%20the%20right%20things.%20%E2%80%93%20Jordan%20http%3A%2F%2Fbootstrappedweb.com%2Fholiday-hustle-vs-rest-community-marketing%2F" target="_blank"><img src="http://bootstrappedweb.com/wp-content/plugins/tweetthis/assets/images/twitter-icons/bird1.png" alt="">Tweet This</a></div> <div style="clear: both;"></div> </div> </div> <p><span style="font-weight: 400;">Here are today’s topics:</span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">The Twitter flame war over the break.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How Jordan and Brian find balance in their business and personal life.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why “work guilt” is unhealthy.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Jordan’s new marketing coach and what he has taught him.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The cryptocurrency fad.and what it could mean for bootstrappers.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">What Jordan has learned from using Salesmachine.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Brian’s plan for test driven development.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">CasJam.com will soon be Productizeandscale.com, and why Brian is making the change.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why Brian wants to build a company community in 2018.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Andy Raskin’s Drift post.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Josh Pigford’s latest blog post.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How social media has totally changed marketing and research and development.</span></li> </ul> <p></p><div class="TT_wrapper"><div class="TT_text"></div></div>