Summary: If you've ever used VR you know it's an incredible experience that as of yet's been largely untapped. Not for long, though. VR's getting cheaper and more accessible, and the market is set to skyrocket. Spectiv wants to create the platform for experiencing & sharing content in the VR space, while simultaneously providing a useful model for selling attention - i.e. advertising - that levels the playing field between advertiser, content creators, and users. Spectiv aims to build community and reward early adopters by allowing content creators, aggregators, and viewers to receive a smart contract based portion of advertisement costs. This removes the need for third parties (like YouTube, which can take up to 45% of advertisement costs, not to mention demonetize videos at will), creating a peer to peer network that rewards creation and interaction while providing increased fidelity of agreement and audience parameters.
