How Field Trip Launched a Jerky Empire with Just $11k, w/ Tom Donigan, founding partner at Field Trip Jerky

Summary: In 2010, Tom Donigan and his friends Scott Fiesinger and Matt Levey launched a jerky brand on a modest $11,250 seed investment, and didn’t take on any additional money for an entire year. Today that brand - Field Trip - can be found in more than 30,000 retail locations, and last year closed a six-figure funding round. How’d they do it? That’s what the debut episode of Brand Builder is all about. Have an idea for the show? Drop us a line! Brandbuilder@snacknation.com. Presented by SnackNat