004: Christophe & Co. - Making & Marketing a Luxury Brand




Biztories | Entrepreneurship, Small Business & Startup Stories show

Summary: In this episode, President and Founder Aleksandr Bernard of Christophe and Co. discusses the evolving stages of starting a business from an idea and the challenges involved in the bringing that idea to life. He also discusses the details of how to secure funding, find fruitful partnerships and manufacturing considerations in building a luxury brand. Aleksandr also let’s us in on the secret to his success in moving forward despite setbacks.