065 – 7 Tips for Effective Email Newsletters




Novel Marketing show

Summary: Public Service Announcement: Respect<br> <br> Spam is in the eye of the beholder. <br> Creepy / Charming (thin line in between)<br> Permission<br> <br>  <br> Tip 1 Provide consistent value.<br> <br> New Book Announcements <br> News (Progress Updates)<br> Ask for Feedback<br> Reader Stories<br> Reader Art<br> Reviews for other books<br> Advice<br> Discounts (Run your own BookBub)<br> Laugh<br> Encouragement <br> Blog Curation<br> <br>  <br> Tip 2 Use MailChimp<br>  <br> Tip 3 Use a mobile friendly email design.<br>  <br> Tip 4 Be Consistent (Don’t Boost Your Frequency Without a Good Reason)<br>  <br> Tip 5 Experiment<br> <br> Split Test Your Subjects<br> Emotional Headline Analyzer <br> <br>  <br> Tip 6 Measure Your Results<br> <br> Poll Your Readers. <br> Ask them what they want. www.SurveyMonkey.com.<br> <br>  <br> Tip 7 Keep it short.<br> Sponsor: MyBookTable use coupon code novelmarketing to get 10% off. <br>