![Stanford Entrepreneurship Videos show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/028/130/small/stanford-entrepreneurship-videos.jpg)
Summary: Jeff Hawkins, one of the founders of Handspring, claims to have witnessed teams of entrepreneurs brainstorming a product just for the sake of the sale, and he criticizes this approach. A good product can only be conjured by a genuine need in the marketplace. If there are no holes to fill, says Hawkins, then there is no point to being an entrepreneur.