CPTP090: How to Grow Your Studio Like a Pro with Daniel Patterson




Creative Piano Teaching Podcast show

Summary: <br> When Daniel Patterson’s studio wasn’t magically full three months after graduating college, he realised he had a thing or two to learn about marketing. So he set about finding out everything he could about advertising and growing a music studio.<br> <br> Daniel now shares what he learnt with other teachers on<a href="http://growyourmusicstudio.com/" target="_blank"> his blog</a>. If you’re looking to grow your studio, he’s the man to listen to. He knows what works.<br> Take a listen to find out how to grow your studio and differentiate yourself in a crowded market, why group teaching might deserve a second look, and what advertising methods are best for music teachers.<br> Transcript<br> If you’d like to download a PDF transcript of this episode, please click below.<br> Inner Circle Members: You can access your PDF download now from the Resource Library. <a href="https://members.timtopham.com/inner-circle/join-the-community/" target="_blank">Not a member?</a><br> Today’s Free Download<br> This eight page pdf will help you figure out marketing, business and how to grow your studio.<br> In this episode, you’ll learn<br> <br> * How Daniel first got into the world of studio marketing<br> * Why it’s better to take ownership of business issues<br> * How group teaching could make you a better teacher<br> * The best way to get started teaching groups<br> * What Daniel has learned from his mistakes over the years<br> * Why online advertising is the best choice for most teachers<br> * What prospective piano parents actually want<br> * How to get great testimonials for your website<br> * How to target your advertising and appeal to your ideal clients<br> <br> Links Mentioned<br> <br> * <a href="http://growyourmusicstudio.com" target="_blank">Grow Your Music Studio</a> (Daniel’s blog)<br> * <a href="https://timtopham.com/tttv038-summer-camp-with-jennifer-foxx/" target="_blank">Planning Your First Summer Camp with Jennifer Foxx</a><br> * <a href="https://timtopham.com/tttv040-scaling-your-summer-camp-with-jennifer-auerbach-joshua-hawks/" target="_blank">Scaling Your Summer Camp</a><br> * <a href="http://growyourmusicstudio.com/blog/music-studio-reviews/" target="_blank">The Testimonial Technique: A Simple Way to Grow Your Studio</a><br> <br> Get $100 off Annual Inner Circle Membership<br> As a valued podcast listener, you’re eligible for a $100 discount on an annual Inner Circle Membership. This discount lasts for as long as you’re a member and whatever price you sign up for today is the price you’ll pay as long as you remain a member.<br> Copy this coupon code to use when you see the “Coupon Code” box:  PIANOPODCAST.<br> Thank you for Tuning In!<br> There are a lot of podcasts you could be tuning into today, and I’m grateful that you’ve chosen mine.<br> Whether you’re at the gym, on the bike or in the car, I know that you and your students will get lots out of what you learn in the long run.<br> Just make sure you try out some of the ideas before they get lost in the business of your next lessons!<br> If you enjoyed today’s show, please share it by using the social media buttons on the left of the page.<br> Also, kindly consider taking the 60-seconds it takes to <a href="http://www.timtopham.com/itunes">leave an honest review and rating for the podcast on iTunes</a> or <a href="https://www.facebook.com/tim.topham.9/?fref=ts" target="_blank">on my Facebook page</a>. Reviews are extremely helpful when it comes to show’s ranking and you can bet that I read every single one of them personally.<br> Lastly, don’t forget to <a href="http://www.timtopham.com/itunes">subscribe to the podcast on iTunes</a>, to get automatic updates every time a new episode goes live.<br> Do you need to grow your studio?<br> Are you happy with the studio size you have?