Summary: <p><span style="font-weight: 400;">We are both hitting some major growth right now in our businesses, and that means a lot of excitement and a lot of restructuring. We talk about project managing, hiring the right people, and the efforts we are putting into our marketing and lead generation.</span></p> <p><span style="font-weight: 400;">Jordan recently went to Europe and met up with his team. He tells us how the trip went and the exciting milestone he saw while working with the Carthook team in Europe. Jordan has also had some people leave the company. He explains why they had to go and how he plans to bounce back.</span></p> <p><span style="font-weight: 400;">Carthook’s marketing has stalled because of a sudden flux of customers, Jordan discusses his concerns and how he plans to fix the problem.</span></p> <p><span style="font-weight: 400;">Brian has really sunk into his Facebook ad campaign. He is working to generate leads for Audience Ops and filter people into a funnel that will lead potential clients to a consultation. He explains the 3 step ad campaign and shares how it is working for him.</span></p> <p><span style="font-weight: 400;">Brian is also hiring some new people and offers some advice for Jordan regarding his marketing problems.</span></p> <div class="TT_wrapper"> <div class="TT_text"><a class="TT_tweet_link" href="http://twitter.com/intent/tweet?text=We%20only%20have%20a%20certain%20number%20of%20bullets%20to%20fire%2C%20in%20terms%20of%20people%20we%20can%20have%20inside%20the%20company.%20%E2%80%93%20Jordan%20http%3A%2F%2Fbootstrappedweb.com%2Fcustomer-overwhelm-hiring-firing-teammates%2F" target="_blank">We only have a certain number of bullets to fire, in terms of people we can have inside the company. – Jordan</a></div> <div class="TT_footer"> <div class="TT_byline">Powered By the <em><a href="http://wordpress.org/plugins/tweet-this/" target="_blank">Tweet This</a></em> Plugin</div> <div class="TT_tweet_link_wrapper"><a class="TT_tweet_link" href="http://twitter.com/intent/tweet?text=We%20only%20have%20a%20certain%20number%20of%20bullets%20to%20fire%2C%20in%20terms%20of%20people%20we%20can%20have%20inside%20the%20company.%20%E2%80%93%20Jordan%20http%3A%2F%2Fbootstrappedweb.com%2Fcustomer-overwhelm-hiring-firing-teammates%2F" target="_blank"><img src="http://bootstrappedweb.com/wp-content/plugins/tweetthis/assets/images/twitter-icons/bird1.png" alt="">Tweet This</a></div> <div style="clear: both;"></div> </div> </div> <p><span style="font-weight: 400;">Here are our conversation points:</span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Jordan’s trip to Europe.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Brian’s Facebook ad campaign.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Brian’s current hiring needs.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How to create evergreen content for lead generation.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Jordan’s concern about customer support quality.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The “2 worlds” of Carthook.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why Trello isn’t working for Jordan and his team.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How to discern what is urgent in your business.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">What are the expectations of a Project Manager?</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The difficulties of firing team members.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Brian’s podcast relaunch.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The 3 phases of online software.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How to build a brand online.</span></li> </ul>
