Offline Strategies for Building a Customer Base in a Non-Technical Space




Rocketship.fm show

Summary: Janine Holsinger, Founder of NextChapter, talks with us about the challenges of getting started in the legal tech space. She shares her strategies for getting out in front of bankruptcy lawyers who aren’t technical and don’t seek out software products online. She also talks about the challenges of starting her first SaaS app and how she taught herself to code, including spending 10 hours a day learning Ruby on Rails.