Summary: Scott Brinker is the author of the book Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative. Scott's goal was to help marketers at all levels — even those with no technical background or inclination — adapt marketing management to the wild and wonderful whirlwind of a world now dominated by software. Scott can be found on the web @ChiefMartec. Business901 iTunes Store Mobile Version New Accessibility for the Business901 Podcast
