Summary: Today on Cause Talk Radio, Megan and Joe talk to Jeff Terry, Global Head of Corporate Social Responsibility, Amway Corporation, about _Power of 5_. This campaign is designed to build awareness of childhood malnutrition and address the critical need for proper nutrition during the first 5 years of life and offer a way that everyone can help. On the show, Megan, Jeff and Joe discuss: - The background of Power of 5 and its tie to Amway's nutrition brand, Nutrilite. - How Amway's One-by-One program evolved into Power of 5 as Amway realized it could do more than give money. They could apply their expertise to address the problem of malnutrition in the world. - How Amway works with its business owners around the world to involve them in Power of 5. - How Amway uses its internal website to raise money directly from business owners. They've raised $11 million just in the past year. - How Amway works with 20 NGO's, especially with CARE, which is its global partner. - Joe tests Jeff knowledge of Amway with trivia! Megan was thrilled! - What's Jeff's biggest challenge in rolling out a global program like Power of 5? **Links & Notes** - [The Power of 5](http://powerof5.nutrilite.com/ "The Power of 5") - [Jeff Terry on Twitter](https://twitter.com/jterry494 "Jeff Terry on Twitter")
