Philippe Schaus on global luxury, Chinese consumers and the future of travel retail

Summary: This week, I had coffee in Hong Kong with Philippe Schaus, the CEO of the DFS Group. DFS, owned by LVMH, is one of the world’s leading travel retail brands and has been a key player in the globalization of luxury, driven initially by the rise of the Japanese middle class, followed by the rapid growth in mainland Chinese travellers. Formerly a President at Louis Vuitton in Europe, and also a current member of the LVMH Executive Committee - Philippe shared some fascinating insights in our discussion on the future of travel and the design of airport experiences, as well as new directions for global luxury brands as well.