Summary: <br> This is a compilation of the entire interview with Cindy Barnes. Cindy co-authored the book, <a href="http://amzn.to/2jj2wiU">Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit</a>, showing readers how to build, deliver and harness value propositions to create profitable growth for a business, by utilizing the experience of clients and customers. It provides guidance for business leaders – demonstrating why having a strong value proposition is so important for a company.<br> <br> Cindy Barnes is a business innovator and strategist. She founded Futurecurve after many years with Capgemini where she led service development, sales, marketing, co-created new business units and was a client-side consultant. Follow Cindy on Twitter: @cindy_barnes<br> <br> <a href="http://itunes.apple.com/us/podcast/business901/id301378020?ign-mpt=uo%3D4">Business901 iTunes Store</a><br> <br> <a href="http://business901.podbean.com/mobile/">Mobile Version</a><br> <br> <a href="https://business901.com/podcast-2/">New Accessibility for the Business901 Podcast</a><br>
