Summary: <br> This is a collection of Business901 podcasts on Sales. It is about 7-hours in length and features the following guests in the order of appearance:<br> <br> (00.30)Craig Elias used Trigger Event strategies to become a top sales performer at EVERY company that has hired him – including WorldCom where he was named the #1 salesperson within six months of joining the company. Craig has co-authored the book <a href="http://www.amazon.com/gp/product/1450240070/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1450240070&linkCode=as2&tag=business901-20&linkId=TG2WRGFUUGQVL22J">Shift!: Harness The Trigger Events That Turn Prospects Into Customers</a> which is as good of description I have found for what is lacking in today’s selling.<br> <br> (30.00)Marylou Tyler co-authored Predictable Revenue with Aaron Ross and has a follow-up book, <a href="https://www.amazon.com/gp/product/1259835642/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1259835642&linkCode=as2&tag=business901-20&linkId=5b63fbe4af12ca860f3efd531910a599">Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline</a>, with a new co-author Jeremey Donovan. This book teaches you how to turn cold conversations into qualified opportunities and I might add in a very systematic way. <br> <br> (52:10) Mark Hunter, The Sales Hunter, documents his knowledge in his book, <a href="https://www.amazon.com/gp/product/0814420095/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0814420095&linkCode=as2&tag=business901-20&linkId=036ba0506e7211ac1ecbfbb2fef7a71b">High-Profit Selling: Win the Sale Without Compromising on Price</a> and his new book which our conversation centered on <a href="https://www.amazon.com/gp/product/0814437761/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0814437761&linkCode=as2&tag=business901-20&linkId=9fb48ff59cd02dbbf10a6cf3d210a471">High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results</a>.<br> <br> (1:34:35) Jeb Blount is a Sales Acceleration Specialist who helps sales organizations reach peak performance fast by optimizing talent, leveraging training to cultivate high-performance sales culture, developing leadership and coaching skills, and applying more effective organizational design. Jeb Blount’s Author Page: <a href="http://amzn.to/2jR3zuP">http://amzn.to/2jR3zuP</a><br> <br> (2:27:56)Bob Apollo is the founder and principal consultant behind <a href="http://www.inflexion-point.com/">Inflexion-Point Strategy Partners</a>, one of the UK’s leading B2B sales and marketing performance improvement specialists. <br> <br> (3:01:03)Dave Brock (<a href="http://partnersinexcellenceblog.com/">Partners in Excellence</a>) is recognized as a thought leader, sales and marketing, new product introductions, and strategic partnering. Dave speaks frequently on a wide range of business, sales, leadership, and related topics. <br> <br> (3:29:13)Frank V. Cespedes is a Senior Lecturer of Business Administration in the Entrepreneurial Unit at Harvard Business School. He has run a business, served on boards for start-ups andcorporations, and consulted to many companies around the world. His latest book is <a href="http://www.amazon.com/gp/product/B00M8AB6CG/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=B00M8AB6CG&linkCode=as2&tag=business901-20&linkId=4BJT2QCZR25VQPGW">Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling</a>.<br> <br> (4:07:54)Leigh Ashton is the author of <a href="http://www.amazon.com/gp/product/1907722661/ref=as_li_ss_tl?ie=UTF8&camp=211189&creative=373489&creativeASIN=1907722661&link_code=as3&tag=business901-20">iSell</a> and head of <a href="http://www.sales-consultancy.com/">The Sales Consultancy</a>. She specializes in helping people incorporate psychology alongside technical selling skills – leading to positive changes to their attitude, their approach an
