Episode 23: Patrick Adams from Secret Weapon Marketing + a good dose of VDTBOM




IDEO Futures show

Summary: Patrick Adams, managing director at Secret Weapon Marketing, joins Diego to talk about the unique process behind their brilliant campaigns (notably Jack in the Box and the Happy Honda Dealer), the journey from accounting to advertising, Instagram, and more. AND, of course, a good dose of Venture Design That Blew Our Minds.