Summary: Two of the hottest social media trends right now are Instagram and Periscope. But how do you know which trend to follow for maximum impact? Here to share her early adoption expertise is the Instagram Expert Sue B. Zimmerman. Sue has been mega-successful with Instagram and has gone full speed ahead with Periscope. Today she shares how to know if either one (or both) of these tools are right for you and your audience, plus how she spots trends in the marketplace.
