Summary: Today I am kicking off a mini-series of podcasts that are designed to help you to move your readers from being cold towards you and your blog, to being fully engaged towards you and your blog. I’m going to talk about the benefits of getting your readers warmed up, and walk you through a series of steps to do that.<br> Then over the next four upcoming episodes I’m going to get strategic and tactical and give you some practical exercises that you can do to help move your readers through these four stages.
