Summary: <br> jQuery(window).load(function() {<br> jQuery(".container img,iframe,blackquote").sti({<br> primary_menu: ["facebook","pinterest" ]<br> });<br> <br> });<br> <a href="https://itunes.apple.com/us/podcast/seizeyourbusiness.com/id985403546?mt=2&uo=6&at=&ct=" target="itunes_store">[iframe id=”https://www.youtube.com/embed/A-IE1qt1aNA” align=”left”]</a><br> You have until June 11th to help us achieve our goal of appearing on iTunes’ New and Noteworthy list by <a href="https://itunes.apple.com/us/podcast/seizeyourbusiness.com/id985403546?mt=2&uo=6&at=&ct=" target="itunes_store">reviewing us</a>. <br> <a title="Review us on iTunes" href="http://seizeyourbusiness.com/review-us-on-itunes/">Click Here</a> for easy 3-step instructions.<br> At our <a title="Launch Party (5/19)!" href="http://seizeyourbusiness.com/please-join-us-in-person-or-remotely-for-our-livecast-launch-party/">launch party </a>on 5/19 we will be raffling off White Sox and Cubs tickets as well as many other prizes to the people who have reviewed us (even if you can’t make it to the party). If you won’t be easily identifiable to us by your iTunes ID, please either leave your e-mail in the review or e-mail us at info@seizeyourbusiness.com with your iTunes ID, so that we can get you your prizes!<br> Our Guest: Paula Gleason – Neighbors of Lisle – (630)222-3403 – paula_gleason@yahoo.com – <a href="http://www.neighborsoflisle.com/" target="_blank">www.neighborsoflisle.com</a><br> <a href="http://seizeyourbusiness.com/wp-content/uploads/2015/04/PaulaGleason.jpg"></a><br> A University of Toledo graduate and twelve-year member of the Lisle Area Chamber of Commerce, Paula is Past Chairman of the Lisle Chamber Board of Directors, Chairperson of the Ambassador Committee, Chair of the annual Dinner Dance/Silent Auction Committee, Recording Secretary of the Government Affairs Committee, and serves on Alefest, Cruise Nights, Golf and Leads Group Committees. Paula is a member of the Board of Directors for the Eyes to the Skies and is Chair of their Scholarship Committee. Paula is a member of the Lisle Convention & Visitors Bureau; and serves on the newly established Village of Lisle Special Events Committee. Paula also serves on the West Suburban Community Pantry Board of Directors, is Chair of their Development Committee and Chairs the annual Chefs’ Culinary Challenge/Silent Auction Committee. As a 24-year resident of Green Trails, Paula has served as the Recording Secretary for the Green Trails Improvement Association Board of Directors for 14 years and contributes articles to their newsletter. Paula is a Bensidoun USA Supervisor of the summer outdoor French Market in Lisle. Paula is co-publisher and Sales Director of the community resource magazine, Neighbors of Lisle and Account Executive for the Neighbors of Westmont community resource magazine. Paula is a DuPage County Judge of Electionand also serves as a volunteer at the College of DuPage McAninch Arts Center.<br> Takeaways from Episode 9<br> Magazine Marketing:<br> <br> * People seem to think that print marketing is going away, and everything is going to be done by social media. That is not the case. In fact, Google does 1/3 of its marketing through print.<br> * If you do a door hanger, people see it once and if people don’t need the service at the time that they see it. If you advertise through a magazine, the customer will see it every 2 months.<br> * People who do a full page ad, tend not to do it every month. They are larger companies running the ad once for emphasis. Paula recommends running smaller ads consistently, as opposed to one full page ad.<br> * You won’t have a lot of phone calls from one ad. What you are going for is top of mind awareness through multiple touches.<br> * You can offer a discount code in order to track the amount of business coming from your ...
