Summary: <p><span style="font-weight: 400;">Today on Bootstrapped Web we talk about a new product from Audience Ops. Brian has developed a software product called Audience Ops Calendar. He has offered it to 12 clients and based his approach on a pre-sale model.</span></p> <p><span style="font-weight: 400;">During today’s episode Brian tell us how he has developed the product. He answers why he chose to develop a calendar, how to use his software, and how he plans to market it.</span></p> <p><span style="font-weight: 400;">If you’ve ever been curious about a SAAS development this episode will tell you the right way to go about it.</span></p> <div class="TT_wrapper"> <div class="TT_text"><a class="TT_tweet_link" href="http://twitter.com/intent/tweet?text=Getting%20people%20into%20your%20software%20product%20to%20pay%20a%20monthly%20fee%20is%20not%20the%20only%20way%20to%20sell%20your%20software%20product.%20%E2%80%93%20Jordan%20http%3A%2F%2Fbootstrappedweb.com%2Fpre-selling-planning-build-audience-ops-calendar%2F" target="_blank">Getting people into your software product to pay a monthly fee is not the only way to sell your software product. – Jordan</a></div> <div class="TT_footer"> <div class="TT_byline">Powered By the <em><a href="http://wordpress.org/plugins/tweet-this/" target="_blank">Tweet This</a></em> Plugin</div> <div class="TT_tweet_link_wrapper"><a class="TT_tweet_link" href="http://twitter.com/intent/tweet?text=Getting%20people%20into%20your%20software%20product%20to%20pay%20a%20monthly%20fee%20is%20not%20the%20only%20way%20to%20sell%20your%20software%20product.%20%E2%80%93%20Jordan%20http%3A%2F%2Fbootstrappedweb.com%2Fpre-selling-planning-build-audience-ops-calendar%2F" target="_blank"><img src="http://bootstrappedweb.com/wp-content/plugins/tweetthis/assets/images/twitter-icons/bird1.png" alt="">Tweet This</a></div> <div style="clear: both;"></div> </div> </div> <p><span style="font-weight: 400;">Here are today’s conversation points:</span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Why Brian decided to launch this idea.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The problems the project has had.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The 3 ideal customers for Brian’s product.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The features of the product.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Brian’s process to develop the product.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why having a beta group is a good idea.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Brian’s team building process.</span></li> </ul> <div class="TT_wrapper"> <div class="TT_text"><a class="TT_tweet_link" href="http://twitter.com/intent/tweet?text=Reach%20certain%20milestones%20that%20you%20are%20able%20to%20invite%205%20paying%20customers.%20Then%20another%205%2C%20then%20another%205.%20%E2%80%93%20Brian%20http%3A%2F%2Fbootstrappedweb.com%2Fpre-selling-planning-build-audience-ops-calendar%2F" target="_blank">Reach certain milestones that you are able to invite 5 paying customers. Then another 5, then another 5. – Brian</a></div> <div class="TT_footer"> <div class="TT_byline">Powered By the <em><a href="http://wordpress.org/plugins/tweet-this/" target="_blank">Tweet This</a></em> Plugin</div> <div class="TT_tweet_link_wrapper"><a class="TT_tweet_link" href="http://twitter.com/intent/tweet?text=Reach%20certain%20milestones%20that%20you%20are%20able%20to%20invite%205%20paying%20customers.%20Then%20another%205%2C%20then%20another%205.%20%E2%80%93%20Brian%20http%3A%2F%2Fbootstrappedweb.com%2Fpre-selling-planning-build-audience-ops-calendar%2F" target="_blank"><img src="http://bootstrappedweb.com/wp-content/plugins/tweetthis/assets/images/twitter-icons/bird1.png" alt="">Tweet This</a></div> <div style="clear: both;"></div> </div> </div> <h2><span style=""></span></h2>
