Summary: I have to be honest, Twitter has not been good to me over the years. Of all the social media platforms available to us today, i've personally had the most trouble with Twitter. It's been really hard for me to gain followers and to get decent traffic to my blogs and websites using a tweet. With that said, I may be changing my tune soon. I have recently implemented some new strategies that are starting to pay off and I wanted to share them with you. 5 Twitter tips that will set your blog on fire 1) Hashtags - Yes hashtags are important. Your going to get a lot more engagement if your using them. As a matter of fact, you will get twice the engagement when you use hashtags. Just make sure your not using more then two hashtags per tweet. I personally would advise trying to keep it to one hashtag. Make sure your hashtag is relevant to your content as well. 2) Ask for retweets - You want more retweets? Don't we all! If you want more retweets then you're going to have to swallow your pride and ask for them. Your tweets have a 23% higher chance of being retweeted if you ask for it and spell out the word RETWEET. Your tweets are also 86% more likely to be retweeted if you include a link. 3) Use a link shortener - This one is pretty much a no brainer. Shorter links are more attractive then big long links. More attractive links are more likely to get clicked. Not only that, when you use a link shortener service, you can track the success of that particular link. I personally use Bitly when i post a link myself. If I'm scheduling a tweet for later, I'll use the link shortener that comes included in the Hootsuite interface. 4) Include an Image - This is where I have personally been dropping the ball over the last few months. I had never included an image in my tweets until recently. I have seen a dramatic increase in my twitter traffic, since adding an image. Turns out, tweets with image links get twice the engagement as tweets without. You can add an image link very easily, by clicking the camera button at the bottom of your twitter chat box. 5) Tweet at the right times - Some marketers will argue that there is no perfect time to send tweets. They would be wrong. Turns out Twitter engagement for brands increases by 17% on the weekend. This is another opportunity that I personally have greatly missed out on. Now I don't know about you, but I don't want to spend my time tweeting on the weekends. Instead, just schedule your tweets in advance. I use Hootsuite or Buffer to accomplish this. The weekends are not the only great time to schedule your tweets. People are more likely to look at there twitter feed during times of commute. It may be beneficial for you to schedule your most important tweets around 8am - 10am. You will obviously need to test some times to see what works best for your audience. Implement these strategies and see if your Twitter traffic doesn't set your blog on fire! Give these tips a try and make sure your recording your results. You won't know if your strategy is working if your not testing and tweaking. What's working for you? Feel free to share your Twitter tips in the comments below!
