Is Beats Music Worth 3.2 Billion? 3 First Time Users Review The Overhyped Music Service




Music Biz Podcast show

Summary: Beats Music executives have been overhyping their product for a long time. So the co-hosts of the Upward Spiral, Cortney Harding and Kyle Bylin, asked several friends to use the mobile app for a week and conducted research interviews over Skype to collect their feedback. Now everyone is speculating on whether Apple is buying Beats Electronics and what motivated the potential deal. Is the company worth 3.2 billion? What will Apple do with Beats Music? It’s too early to know for sure but here are some candid thoughts from regular people on their experience of the Beats Music service.